We are looking for a highly motivated, customer-focused UX Designer to build engaging shopping experiences that help hundreds of millions of emerging customers navigate, browse, and discover the right selection effortlessly—making every shopping journey feel intuitive, inspiring, and rewarding. This is an exciting opportunity for builders and makers who thrive in ambiguity and love solving complex problems at massive scale.

In this role, you will be responsible for leading design initiatives that help customers find what they're looking for faster, explore relevant selection with confidence, and discover products they didn't know they needed—all while making navigation feel seamless and delightful. You'll design intuitive browse and discovery flows, create smart wayfinding systems, and build experiences that reduce friction and help customers move from intent to the right product with ease. You'll work alongside product management, engineering, UX research, and UX writing to define and build essential, lovable products. This position requires deep customer focus, the ability to dive deep and invent, and the ability to make hard decisions fast. To be successful, you need to be highly motivated and detail-oriented while demonstrating the highest standards.

You are an experienced designer with deep experience in e-commerce, consumer tech, or mobile-first environments. You have a knack for making large, complex catalogs feel approachable and easy to navigate. You are an organized self-starter who can deal with ambiguity and are always on the lookout for ways to help customers find the right products faster and shop with confidence. You are an excellent collaborator and have no problem presenting—and defending—your ideas to other designers, product managers, and company leaders. You understand the value of user testing and prototyping and thrive in a fast-paced, startup-like environment. Above all, you are passionate about solving real problems for real people through research, design, and iteration.

In this role, you will work with other members of the design and product teams to create experiences that are easy to use, meaningful, and aesthetically pleasing to the customer—helping them navigate categories, refine their choices, and discover selection that matches their needs and preferences. You will use market analysis, customer feedback, site metrics, and usability findings to tailor your designs to the customer and best solve their problems. You will be responsible for developing your ideas from concept to completion, presenting them to stakeholders for approval, and working directly with developers to bring them to life.

Key job responsibilities

• Craft the vision for how emerging customers navigate, browse, and discover the right selection across a vast and complex catalog
• Explore and define new immersive browse paradigms for customers to discover selection of interest, and explore categories of interest with ease and engaging way
• Produce user flows, wireframes, prototypes, and user interface specifications for browse, refinements and selection discovery experiences
• Lead design explorations for innovative discovery paradigms including Gen-AI powered selection curation, personalized navigation, and contextual product recommendations
• Initiate and manage user experience research and testing processes to validate navigation patterns, discovery flows, and browse experience concepts
• Conduct analyses of real usage data (navigation paths, discovery depth, selection engagement metrics) to inform user experience optimization efforts
• Drive the development and communication of visual design guidelines and patterns for navigation and discovery experiences
• Partner closely with the product management team to develop a shared vision and lead the process to define the experience and design that delivers on product objectives
• Partner with technology teams to ensure we leverage the scale offered by our platform without compromising on core experiential principles
• Mentor junior designers and contribute to a culture of design excellence

About the team
International Emerging Stores (IES), within the larger Amazon International Stores organization, is responsible for representing the needs of emerging market customers to the broader Amazon ecosystem. While customers across the world have fundamentally similar needs that drive Amazon's core shopping flywheel, emerging markets present distinct challenges across customer proficiency, consumption depth, affordability, competitive landscape, and regulatory environment. These differences require us to approach solutions differently—often innovating from the ground up and building specific product-tech capabilities and playbooks that lift all boats across emerging markets.

Basic qualifications

• 7+ years of design experience
• Knowledge of best practices for information architecture and design
• Experience defining and maintaining design patterns and UX standards
• Experience working with stakeholders to plan and execute programs that are strategic in nature
• Experience acquiring user data (e.g., conducting usability studies, performing user research) and creating personas and journey maps
• Experience designing and prototyping with tools such as Figma, Adobe Creative Cloud, or similar

Preferred qualifications

• Have an online portfolio or samples of work on resume, demonstrating experience creating great end-to-end, user-centered design solutions and patterns, across desktop and mobile devices
• Experience designing customer facing retail products
• Experience in delivering design solutions for projects of large scope and complexity

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.