EU LIVE Creator Strategy Lead - TikTok LIVE - London (Chinese Speaking)

TikTok LIVE is a core part of TikTok's ecosystem, focused on building real-time, interactive experiences that connect creators, users, and communities at scale. The business aims to foster a healthy and sustainable live content ecosystem by empowering creators, enhancing user engagement, and enabling meaningful interactions through diverse live content formats.

We are looking for passionate and talented people to join the EU LIVE Operations team and support in our mission to inspire creativity and bring joy. The LIVE Operations team is obsessed with everything to do with TikTok LIVE. From content strategy, monetization, gifting, LIVE features, data analysis, creating campaigns and ensuring a fun and safe space for all of our LIVE users.

EU LIVE Creator Strategy Manager is expected to contribute to growth by maintaining a comprehensive understanding of the livestream business landscape. Responsibilities include, but are not limited to, developing and maintaining a strategic business outlook for TikTok LIVE in Europe and driving key growth initiatives across the organization.

Responsibilities:

• Lead and scale TikTok LIVE creator operation strategy and product operation across key markets, translating product vision and strategic direction into actionable business goals and execution plans.
• Understand the objectives across different creator segments, identify strategic opportunities through data-driven insights, and coordinate with regional teams to translate them into actionable initiatives that drive growth across creator segments.
• Prioritize key product features, clarify core use cases and GTM actions, and increase adoption and penetration of priority features.
• Build and lead a high-performing local team, fostering a culture of collaboration, innovation, and impact.
• Develop quarterly and annual strategic plans, and ensure effective execution and implementation.

Qualifications

Minimum Qualification(s):
- 5+ years of experience in content, operation strategy or business operations in technology, media, entertainment, or related industries, and 3+ years of leadership and team management experience.
- Proven experience in creator operation or product operation, demonstrating strong organizational and problem-solving skills.
- Proficiency in both English and Chinese is required to effectively communicate and collaborate with international and Chinese-speaking stakeholders.
- Strong data analysis capabilities, with the ability to analyze data and identify trends that inform strategic decisions.
- Collaborative team player with a track record of working effectively with cross-functional teams to achieve results.
- Highly competitive and motivated by results, with the ability to devise and execute strategic plans to drive business growth.
- Demonstrated business acumen with experience balancing content quality, user engagement, creator growth, and business performance.
- Excellent stakeholder management and project management skills, with experience leading cross-functional initiatives in fast-paced environments.
- Passion for TikTok Live, digital content, and the evolving creator economy.