Phoenix is the Autonomous Commerce Platform for DTC Founders. We unify storefronts, checkout, payments, and operations into one platform where AI agents handle the operational grind and merchants focus on growth.

We set out to build the "Shopify of Direct Response" and along the way recognized something bigger. Direct response is roughly a third of all ecommerce transactions, a trillion-dollar market chronically overlooked by Silicon Valley. The merchants who run it are obsessive about tooling.

They live and die by velocity, conversion, and margin. They have no brand moats. They only compete on operations, which is exactly what makes them ripe for agentic disruption and the earliest, fastest adopters of AI agents in commerce.

That insight reframed Phoenix from "the Shopify of DR" to the AI Agent Platform for DTC Founders.

This is a category-defining bet, and we are running at it from a position of strength.

Where We Are Today

8-figure ARR growing 100%+ YoY

Strong unit economics and efficient growth

Rapid merchant adoption and expanding market presence

Backed by experienced operators and investors with a history of building and scaling successful businesses

Why Now

This is a rare opportunity for a technical leader to step into a company with proven revenue, product-market fit, an established team, and a large market opportunity.

Three things make this an inflection point:

1. Product-market fit is established. Demand continues to grow, merchant adoption is accelerating, and Phoenix is outperforming expectations.

2. There is an opportunity to define a category. While many companies are building AI tools for commerce, few are focused on helping sophisticated DTC operators automate revenue-generating decisions at scale.

3. Our customers are AI-ready. They adopt technology quickly when it drives measurable business outcomes, creating an ideal environment for agentic products.

The Role

This role is three things. You are the assistant to our CEO: Help with the calendar, travel, the inbox, research and follow-up that keep the week moving. Second, you keep our Weston office running. Third, you are the assistant for light project related work when the team needs additional support.

You will own a handful of recurring things: some vendor and billing accounts, company laptops going out and
coming back, and the logistics behind our company on-sites, travel and events.

The list below is a starting point. The people who do well in this kind of role are the ones who notice what is
coming, ask good questions, and take things off other people's plates before being asked. We would rather hire someone who wants to think with us than someone waiting for the next assignment.

What You'll Do

Support the CEO

● Manage the calendar: scheduling, rescheduling, and protecting time across several time zones
● Book travel from end to end: flights, hotels, and ground transportation
● Help with the inbox: sort what matters, flag what is urgent, draft replies, and follow up so nothing gets lost
● Do the background work such as research a company, a vendor, a market, or a question
● Reach out to vendors and partners on the CEO's behalf and see conversations through to an answer
● Order supplies, equipment, and anything else needed

Run the Weston Office

● Open packages and put deliveries away
● Keep the kitchen, fridge, and office supplies stocked, and reorder before we run out
● Keep the space organized, especially the kitchen
● Pick up and sort the mail
● Ship out empty laptop boxes when equipment needs to come back to us

Billing and Vendor Accounts

● Keep track of recurring invoices, autopay accounts, and who owns what, so nothing lapses when
responsibilities shift

Laptops and Equipment

● Work with our People and IT team on laptops for new hires and departures
● When someone leaves, ship them an empty box and confirm the laptop comes back
● When a laptop arrives, log it in our inventory tracker and wipe the previous user's profile
● Keep the inventory tracker current so we always know where our equipment is

Company On-Sites

● Check in with each team member about travel and lodging, then book what they need
● Find and reserve hotel conference room space
● Make dinner and lunch reservations, including private dining when we need it
● Order lunch to the office
● Handle the details that make a few days together feel easy for everyone attending

And Whatever Else Comes Up

● Ad hoc requests from any of the above, and the ones nobody has thought to ask for yet
● Light project support as needed

What We're Looking For

Required

● 3+ years supporting an executive, managing an office, or doing similar administrative or operations work
● Reliable follow-through when something is handed to you, it gets finished and closed out
● Clear, friendly writing. You will be emailing executives, vendors, hotels, and the whole team
● Organized, with a good memory for recurring deadlines and the details other people forget
● Comfortable with Google Workspace (Gmail, Calendar, Drive, Sheets, Slack and willing to learn new tools,
including AI ones
● Good judgment and discretion with confidential business, financial, and employee information
● Resourceful. You would rather find the answer and bring a recommendation than wait to be told
● Comfortable with a company that moves fast and changes its mind sometimes

Preferred

● Experience supporting a fully remote or distributed team
● Exposure to accounts payable, vendor management, or billing
● Experience coordinating events or company gatherings
● Experience using AI tools to move faster on research, drafting, or scheduling

Leadership Traits We Value

High ownership

Decisiveness

Strong recruiting and talent development capabilities

Accountability

Product judgment

Calm under pressure

Builder mentality

Culture

These are the values that guide how we operate:

All In to Win — Operate with urgency, intensity, and a relentless bar for excellence. 

A Players Only — Only hire, develop, and keep A players. Protect talent density. 

Merchant First — Merchants are why we exist. Every decision measured by merchant impact. 

Entrepreneurial Spirit — Move like a Day One company. Fast, scrappy, hungry. Everyone owns. 

Execution Over Ego — Best ideas win regardless of source. Status and titles do not matter.