
Creator Network (Agency) Manager - TikTok LIVE US
Job description
TikTok LIVE enables creators, communities, and brands to connect in real time through interactive live content. The TikTok LIVE team is focused on building a vibrant, sustainable ecosystem that supports creator growth, audience engagement, and long-term platform value.
Creator Networks (CNs) are agency partners that work closely with TikTok LIVE to recruit, train, manage, and grow creators. These partners play an important role in helping creators scale their presence, deepen audience engagement, and unlock monetization opportunities on the platform.
As a Creator Network (Agency) Manager, you will serve as a strategic partner to assigned agencies, helping them improve performance, scale operations, and deliver greater value to the TikTok LIVE ecosystem.
Responsibilities
- Manage a portfolio of Creator Networks and own performance across key revenue, growth, and quality metrics on a monthly and quarterly basis.
- Build trusted relationships with agency partners by developing a deep understanding of their business models, operational strengths, performance trends, and growth opportunities.
- Lead regular business planning and review sessions with partners, including quarterly business reviews, monthly business reviews, weekly check-ins, and in-person working sessions, to drive alignment and execution.
- Use internal tools, dashboards, and data insights to identify performance trends, diagnose operational issues, and recommend targeted actions for improvement.
- Develop expertise in Creator Network operational best practices and translate those insights into practical coaching and scalable partner guidance.
- Design and implement incentive programs and partner enablement strategies to help agencies achieve performance milestones and quality improvements.
- Deliver education and go-to-market support for platform programs, campaigns, and initiatives to drive strong agency participation and measurable results.
- Research industry and regional best practices across the US+ and global markets, and convert findings into actionable recommendations and case studies.