The Industry Operations Team at TikTok partners with key advertisers to drive business growth through strategic consultation, campaign optimization, and TikTok solutions across advertising and commerce, including TikTok Shop. We work cross-functionally to connect media performance with broader business outcomes and deliver solutions that address our clients' evolving business needs.

Responsibilities

• Act as a strategic solutions partner to key advertisers and agencies, translating business and marketing objectives into effective advertising strategies.
• Drive hands-on campaign optimization across media planning, targeting, bidding, creative, and budget allocation to improve performance and scale investment.
• Analyze campaign and account performance, translating data into actionable recommendations, reporting, and compelling business narratives.
• Drive product adoption and Test & Learn initiatives across TikTok’s advertising, measurement, and commerce solutions to demonstrate business impact.
• Lead business reviews, workshops, and client education to strengthen adoption of TikTok solutions and best practices.
• Partner with Sales and cross-functional teams to solve client challenges, identify growth opportunities, and drive incremental revenue.

Qualifications

Minimum Qualification(s)
- 5+ years of experience in client services, account management, campaign management, or digital performance marketing, with hands-on experience in media management.
- Strong understanding of the digital media ecosystem, media KPIs, and campaign optimization across branding and performance objectives.
- Strong analytical and reporting skills, with the ability to translate campaign data into actionable insights and business recommendations.
- Strong commercial instincts and client-facing skills, with the ability to build trusted relationships and connect advertising performance to broader client growth and business outcomes.